Bally Sports Plus is the newest streaming Live TV service that is about to hit the market. Sinclair has been working on this service for quite some time, as they want a slice of that streaming TV service. Even though MLB and NBA commissioners don’t believe it’ll work out. It’ll be interesting to see how this all plays out in the end.
It’s going to be the first multi-sport streaming option, and there’s a lot that you need to know about this service. So we are here to tell you everything you need to know about this new service.
As usual, this post will be updated periodically as more information surfaces about Bally Sports Plus, and as new features roll out. So without further ado, here’s everything you need to know about Bally Sports Plus.
What is Bally Sports Plus?
Bally Sports Plus is the new streaming service from Sinclair that will have all of the Bally Sports RSNs in a streaming format. This is why Sinclair has not renewed carriage agreements with most streaming services like YouTube TV and Hulu + Live TV. Because they want their own streaming service.
Sinclair got into regional sports networks back in 2019. Disney bought the majority of Fox. This included 21st Century Fox, as well as the Fox RSNs. However, in order to get the deal approved by regulatory bodies, Disney needed to sell the Fox RSNs, because Disney already owned ESPN. And that would lead to sports networks being less competitive. So Sinclair stepped in, back in April 2019, and bought all of the Fox Sports networks. That was everything except for the YES Network, FS1 and FS2. YES Network was sold to the Yankee Global Enterprises, and FS1/FS2 stayed with Fox.
Now, over the years, Sinclair has been known as a pretty greedy company, and that’s been no different with its regional sports networks. It renamed Fox Sports to Bally Sports, which was an interesting name, since many likely think of “Bally” as “Bally Total Fitness” a gym that was popular in the early 2000s. It ceased operations in 2016. Sinclair licensed the naming rights for Bally, so there’s a chance it could get renamed again in 10 years when the deal expires.
But that’s a short history of how Bally Sports started, and what Bally Sports Plus actually is.
When does it launch?
Bally Sports Plus had a soft-launch in June with six of its markets getting access to the service. That included: Bally Sports Detroit, Bally Sports Florida, Bally Sports Sun, Bally Sports Kansas City, and Bally Sports Wisconsin.